Rise above the Crowd
Posted in Author notes, eBook Marketing, eBooks, Marketing, Publishing industry on Jun 7th, 2013
Blueink.com asked traditionally published authors to answer this open-ended question: Self-publishing is … The answers are insightful, honest and thought provoking. Here are two examples: Richard Kadrey: “Self publishing is the literary equivalent of riding a Conestoga wagon into the West in the 1840s. You’re heading into largely uncharted territory where you might find a [...]
Posted in Marketing, MetaPlume eBooks, Social Media, Web Presence on Mar 21st, 2013
On March 21st, from 9am until 10pm (Mountain Standard Time), on the hour every hour, parenting expert and creator of Emotional Fitness Training® Katherine Gordy Levine will be checking in on her own Facebook birthday party. To mark her 76th birthday, and the publication of her sixteenth book in twelve months, Katherine will be posting [...]
Posted in eBook Marketing, Marketing on Mar 1st, 2013
One of the things that is most often discussed on epublishing discussion groups on Linked In is Amazon KDP select – that is the program on Amazon KDP (Kindle Direct Publishing) where you sign a title up for 90 days exclusivity on Amazon and in return get paid for loans, get extra marketing (which is [...]
Posted in Marketing, MetaPlume eBooks on Feb 8th, 2013
MetaPlume’s authors have been embroiled in a blog hop. Answering ten questions each about their upcoming books, The Next Big Thing Blog Hop has been spreading around author’s blogs for weeks now and shows no signs of stopping. Janet Tan is new to MetaPlume and her upcoming anthology of poems and a separate anthology of short [...]
Posted in eBook Marketing, Marketing on Jan 17th, 2013
O’REILLY has published the result of a survey of 500 book and ebook buyers – hardly a great pool from which to draw sweeping conclusions, but a food-for-thought exercise nonetheless. The survey suggests that I am not the only one who leaves a bookstore with a burning desire to purchase something that grabbed their attention. [...]
Posted in Marketing, Publishing industry, Publishing note, Web Presence on Jan 9th, 2013
The inspiring creator of Smashwords, Mark Coker, has (freely) published a veritable manifesto of predictions for the publishing industry in 2013. This sets the tone for his article: “Books are worth fighting for, so fight for the future you want. Otherwise, someone else may determine your future for you.” Sporadically located across the world, thousands [...]
Posted in Author notes, eBook Marketing, eBooks, Marketing, Social Media on Dec 11th, 2012
If you are publishing electronically, remember that you can include links in your eBook offering ways for your readers to become engaged in your work. Here are some tips on how to make best use of this fact: Tip 1: Make it easy A long paragraph with fifteen links to every website and profile you [...]
Posted in eBook Marketing, eBooks, Marketing, Publishing industry, Publishing note on Nov 1st, 2012
Once your eBook is listed on Amazon, you have five main chances to convince a potential customer to hit on that “Buy now” button. They are: the cover the title the description what they read in the ‘Look Inside’ preview reviews Let’s explore the ‘Look Inside’ preview and how to make the most of it. [...]
Posted in Author notes, Marketing, Publishing industry on Oct 16th, 2012
Do specialize in 1-2 channels Don’t do a bad job on five channels _________________________ Do make at least 80% of your activity about connecting and interacting Don’t make most of your activity about pimping you and your work _________________________ Do take the time to collect email addresses from new Followers and contacts Don’t just add [...]
Posted in eBook Marketing, Marketing, Publishing note, Social Media, Web Presence on Sep 28th, 2012
When an author is releasing a lot of books, or a series, it’s important to create a look that is branded and recognisable to followers and readers. Although there are always more tweaks to be done, I think we’re getting this right with Katherine Gordy Levine and her two prolific topics, parenting and emotional [...]
Non-Fiction Author Spotlight: Katherine G Levine Fiction Author Spotlight: Peter Rake